<span >Tactical Search: Local and Global Search Strategies<br/>One of the original promises of the internet was geographically relevant and targeted content for all. Are we there yet?...<span >Tactical Search: Local and Global Search Strategies<br/>One of the original promises of the internet was geographically relevant and targeted content for all. Are we there yet? Join us as we discuss the importance and need for local and global search strategies, the challenges and benefits to targeting consumers with geographically relevant information and the tactics behind designing strategies to increase traffic to your site. When should marketers use local search vs. SEO or SEM? Should marketers invest in multi-lingual global search campaigns? Join us and find out more. </span>(more...) Tags: